The North Face came to us to launch their new Summit Series Papsura and Frontier jackets as part of the new FUTURELIGHT collection. The goal being to empower people to feel more nature with new lightweight technology. The all new jacket was launched with world renowned climbers Alex Honnold and Emily Herrington to showcase how the gear can take you to new heights. Leveraging minimalist and modern layouts our goal was to highlight the jacket’s technology within the context of a true climber’s expedition.